SS23 Meaning

Appearance
In one sentence the theme is fake happy vs the inner reality of sadness.

Illusion stems from human nature. People have the tendency to create false narratives.
The stigma of the physical representation with those who have depression. This years spring summer collection reminisce from that. The braided fabric throughout the collection only shows 2 braids, as the other one is hidden. As people tend to highlight a more socially accepted emotion. The colors of the collection are embodying joy and the essence of spring and summer. Hence why the models are dead in the face but the clothes are cheerful.